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(1) Remind me about the benefits of Meta Data?
(2) What will Google do with my pages?

Being found (a.k.a Search Engine Optimization) on Google continues to be one of the most difficult things for businesses to understand. Although, the search bar is the No. 1 driver of traffic to sites, beating social media by more than 300%.
Writing titles and descriptions for each page will help your positioning on Google. After you launch, you will likely push out more content from the blog and social media, etc. This will help with your page rank on search engines. It is recommended any business owner to get a keyword and competitor analysis report prepared. Next, the top keywords that is pulled from a report will get written into a call-to-action. Someone will very likely click on the link leading to your page. It is the single most important step, be found to be positioned on Google. You will see significant results as it’ll encourage more engagement and increase sales.