Bob contacted me to completely redo his website. He wanted to look more like a motivational speaker website where he had pictures of himself on the home page and throughout the website. He wanted a much cleaner design with not as much white space, but still not so distracting to his audience. Each page has a unique sidebar with an opt-in form and different testimonial at the top. He’s received a better response rate and more people signing up for his newsletters. Each page has a lot of information, so our challenge was to make it much more consistent to keep the user on the site longer. He’s received positive feedback.